Question：Sometimes strategy can come about as a largely unintended result of the everyday activities, decisions and processes that take place at all levels within an organisation. What is this type of strategy called?
A. Rational strategy
B. Emergent strategy
C. Strategic drift
D. Unrealised strategy
The correct answer is:Emergent strategy.
解析：Emergent strategy 'emerges' from the activities and processes taking place at all levels of an organisation, in contrast to strategies that come from top-down intended managerial processes.
The test of whether a strategy is realised or unrealised is whether what managers intended has actually been achieved (realised).