A. Capital budgeting is used for evaluating long-term capital investment projects. The adoption of a new method of allocating nontraceable costs to product lines would not be evaluated with capital budgeting techniques, because it does not involve any investment or change in cash flows.

B. A star quarterback would be an investment for a football team, and the investment would not be made if it were not expected to be a profitable investment. Therefore, capital budgeting techniques would probably be used in evaluating the trade.

C. The acquisition of new aircraft by a cargo company would very likely be evaluated using capital budgeting techniques, because it entails a long-term investment.

D. A major advertising program would involve significant expenditures that would be expected to return a profit. As such, it would be appropriate to evaluate it using capital budgeting techniques.