Sonntag Co has a cost of equity of 10%. The market return is 8% and the risk free rate of return is 4%.
What is Sonntag's beta factor?
Sonntag's Beta factor is ________
The correct answer is: 1.5.
Ke = Rf + (E(rm) - Rf)
10 = 4 + (8 - 4)
10 = 4 + 4
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