A. Market growth analysis is the process of looking at the whole market in which the company does business to analyze its growth.
B. Ratio analysis is the term that is used to encompass many different elements of financial analysis. It is looking at the relationships between numbers.
C. Horizontal common-size analysis occurs when the financial information is presented as a percentage of the company's financial information from a previous period. The current year amounts are stated in comparison to the base period for that company, which is given a value of 100%.
D. Vertical, common-size analysis creates financial statements in which each component is measured as a percentage of another element of the financial statements for that same period. For example, all items on the balance sheet are measured as a percentage of total assets and all income statement items are measured as a percentage of total sales.