微信扫一扫
实时资讯全掌握
| To insure that a divisional vice president places appropriate focus on both the short-term and the long-term objectives of the division, the best approach would be to evaluate the vice president’s performance by using A. financial and nonfinancial measures, including the evaluation of quality, customer satisfaction, and market performance. B. return on investment (ROI) which permits easy and quick comparisons to other similar divisions. C. division segment margin or profit margin. D. residual income since it will eliminate the rejection of capital investments that have a return less than ROI but greater than the cost of capital. |