The correct answer is: Everybody's concern.
Everybody's concern is a culture for whole business: everyone who is employed by the organisation should take responsibility for quality. This principle of TQM means that each part of the organisation acquires services from other parts of the organisation.
User departments are thus internal customers. Internal customers are linked in quality chains.
Satisfying internal customers means that internal customer A can satisfy internal customer B, who can satisfy external customer.
This means that TQM is not a goal that is achieved, but a way of managing.
Firms should continually seek ways improve their performance.
